Waiting for traffic to find your website and your sales to start filling your inbox can be as frustrating as watching paint dry or being stuck in traffic with no way out – but it doesn’t have to be that way.

The most common challenge with a new or growing online business is to drive enough traffic to the site so that we can test and improve conversion. To test any sales message you need at least 500 visitors, and the reality is that you may need to test 8 or 10 versions of your sales letter in order to get any kind of a decent visitor to sales ratio for your online business.

I don’t have to work through the math do I, it means you need lots of traffic and fast so that you can expect a certain amount of income each week.

OK, let’s cut to the chase, how do you get the traffic you need to build momentum with your new or struggling online business?

Forget everything else you have heard and focus on these 4 methods, they are the methods that have been used again and again by successful online marketers who build a growing online business over as little as a few months.

ONLINE MARKETING TECHNIQUES

1. Start a blog, post updates at least a few times each week and submit to the various blog directories. You will find it will get picked up by the SE’s quickly which gets you some decent early exposure.

2. Commit to finding at least 3 new JV partners each month (of course nothing stops you from forming many more) by first seeking out ideal partners who already have traffic and loyalty built up toward iPod users (iPod ezines, iPod forums, iPod membership sites, iPod accessory sales sites) then via a system of having them review your product move them toward a partnership with you.

3. Press release. Pull some newsworthy concepts out of your product and write your own press release around them. At the worst, you will gain incoming links from your PR’s, if you get the right news slant you can do much better by having your PR’s picked up by national or local pubs.

4. Write articles. Commit to writing two articles each week. They can be timely, tips articles, news, etc… and start by submitting through some of the more reputable article submission directories. Ideally, after a few weeks, you want to begin monitoring where your articles are being picked up and start approaching the publishers directly – another method of creating joint venture partnerships.

You would be right in thinking there are many other ways to generate traffic, and in time you can implement them in your business. You can create viral reports, launch your own podcasts, run teleseminars, conduct offline advertising and more.

This last statement comes with a big Warning though, focus on what will get you the most traffic the fastest first – that’s what you will achieve by using the top 4 techniques listed above.

Finally, make sure you have an opt-in option to capture names of those who do not want to purchase immediately so you can “drip” on them over time with your own offer and even partner with others to offer their products.

Article Source: http://www.approvedarticles.com

In today’s world, if you’re not marketing on the internet, you’re missing a rich opportunity. These are the words of the father of Guerilla Marketing, Jay levinson. Jay is one of the foremost business marketing experts in the world. No one knows how to use the weapons of the trade better than industry expert Jay Levinson.

Many small businesses are waking up to the benefits of targeted permission-based automated email systems, realizing it’s much more appealing when a prospective customer asks for information to arrive in their inbox than waiting for them to come to your website. After all, how many times a day do you check your email?

Why Use Video Email?

Videos are getting lots of attention now, everybody is posting to you tube, Viddler and others. You are finding more websites with videos to introduce themselves, products and branding and can also be very effective in communicating tasks, training employees and distributing information to your workforce. So why wouldn’t you want to use video in your emails?

Do you know? People only remember:

* 10% of what they read
* 20% of what they hear

But they will remember:
50% of what they see & hear simultaneously

Why do you think tv advertising is so expensive? It is effective, because people are remembering 50% of what they see and hear.

What does this this mean? Video!

Lets couple that with the fact that 70% of the the people that respond to your advertising and marketing won’t buy today but will buy with in the next 12 to 18 months. They will buy when they are ready to buy and not when you are ready to sell. So ask yourself will they be buying from me?

You can yield an extra 17% – 34 % increase in business by focusing on that 70%.

Increase your chances by keeping yourself or your company in front of them with email, however you want to separate yourself from others by being different and standing out. How do you do this? Video email marketing. Remember “50% of what they see & hear simultaneously”.

With video email you can create eye catching e-mails that stand out from your competition, brand yourself & your business. Stop sending the boring, regular text email and blogging and leverage VIDEO for attracting your customers.

Many of you may be thinking using video in email is a pain, too complicated but it doesn’t have to be that way. There are video email marketing systems out there that make it as simple as sending a regular email.

Video can be integrated into an email, email campaign or auto responder email with the click of a button. This will make your email stand out from everyone else, they will remember you.

Through the use of video you will build relationships quicker, which mean more sales faster. People buy from people they know and trust. The best way for people to believe in someones sencerity is to be able to see them talking, watching their expressions and hearing their voice tones. You also have a much better chance of getting your message across to someone in the manner you meant with less misinterpretations than can happen with text.

Video email allows you to show and demonstrate products, services, and more. This is your best choice for getting your messages to your prospects and remembered by your prospects.

Learn how easy it is to use video email marketing and more benefits of video email. Dave Zeller will show you how a video email marketing system can increase your sales.

Article Source: http://www.thecontentcorner.com